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Maybe the most common question we answer is: Where should I advertise?
Facebook, Google, SEO, Influencers, Hulu, Tiktok -- everyone is telling you they are the best choice to spend your ad dollars -- how do you know where to start? We'll outline the framework we use to evaluate which channels can be the most effective and outline what you can expect, how much you should expect to spend, and how to know when it's time to test or expand to other channels.
Pedro is an entrepreneur and author in the tech and ecommerce space. He's driven over $100M in revenue for early stage startups and after his last exit, he shifted his focus to helping under-supported founders at the earliest stages. In the past 3 years he's helped hundreds of founders through personal mentoring, his role leading innovation and startups for WeWork, and now through his own accelerator called Navigate.capital in Miami, FL.
